DESIGN BRIEF
Grumpy Clouds is a digital collectible company that creates unique and limited edition non-fungible tokens (NFTs). The company aims to bring joy and fun to collectors by offering whimsical and playful NFT designs. As a graphic designer, I have been approached by Grumpy Clouds to design an NFT for their upcoming collection. The objective of this project is to design a creative and visually appealing NFT for Grumpy Clouds. The NFT should be in line with the company's brand values and personality, which are playful, quirky, and imaginative. The NFT should also stand out in a crowded market and entice collectors to add it to their collection.
SKETCHES
COLOR + FONT SELECTION
ROUGH APPLICATIONS
DESIGN PROCESS
After researching and gathering reference images of similar landscapes to use as inspiration for the design, I’d sketch out rough drafts of the Grumpy Cloud in various poses and compositions, experimenting with different color schemes that would complement the sunset hues of the background. Once the rough sketches are refined, I would finalize the design in digital format, adding intricate details to the Grumpy Cloud's expression and features, while ensuring that it harmoniously blends into the serene sunset scenery in a downtown city.
FINAL APPLICATION
